is one of the fastest evolving media industries, currently undergoing a transformation
at the nexus of music streaming, social media
and convergence technologies
. The music industry has become a mixed economy of diverse consumer channels and revenue streams, as well as disruptive innovations based on new services and content distribution models.
In this setting, music companies encounter daunting challenges in dealing successfully with the transition to the new field that is shaped by streaming music, social media and media convergence. The availability of huge music catalogues and choices has rendered the problems of recommendation and discovery as key in the competition for audience, while the continuous access to multiple sources of music consumption
have resulted in a dynamic audience
, characterized by a highly diverse set of tastes and volatility in preferences which also depend on the context of music consumption.
To serve the increasingly complex needs of the music ecosystem, FuturePulse
will develop and pilot test a novel, close to market music platform in three high-impact use cases
What is FuturePulse?
The Record Label Use Case
The Music Platform Use Case
is an EU funded project that aims to help music companies
leverage a variety of music data and content, ranging from broadcasters (TV, radio) and music streaming data, to sales statistics and streams of music-focused social media discussions, interactions and content, through sophisticated analytics and predictive modelling services.
In this way, companies will be able to:
- Make highly informed business decisions
- Better understand their audience and future music trends
- Make music distribution more effective and profitable
will offer these capabilities over a user-friendly, highly intuitive and visual web solution
that will enable the immersion of music professionals in the realm of music data, and will support them to make highly informed and effective business decisions.
Who is behind FuturePulse?
partnership consists of three pilot partners
(Playground, Sónar and Soundtrack Your Brand), each of them coming to the project with unique business cases with high innovation potential. These will be supported by two leading EU research Organisations
(CERTH, IRCAM), and three IT, technology and data providers
(BMAT, ATC and Musimap) to ensure that a market-ready system and a set of cutting edge services will be delivered after being thoroughly evaluated in real-world business settings.
The FuturePulse Consortium