FuturePulse partnership consists of three pilot partners (Playground, Sónar and Soundtrack Your Brand), each of them coming to the project with unique business cases with high innovation potential. These will be supported by two leading EU research Organisations (CERTH, IRCAM), and three IT, technology and data providers (BMAT, ATC and Musimap) to ensure that a market-ready system and a set of cutting edge services will be delivered after being thoroughly evaluated in real-world business settings.